Earlier this year the Harvard Business Review published an essay arguing that companies are too quick to problem-solve. A better approach, the authors suggest, is to step back and first look at the problem from various angles. Doing so can lead to a better set of questions, or a redefinition of the problem itself. This is the process of problem-framing rather than problem-solving. They write:
Exploring frames is like looking at a scene through various camera lenses while adjusting your angle, aperture, and focus. A wide-angle lens will give you a very different photo from that taken with a telephoto lens, and shifting your angle and depth of focus yields distinct images. Effective problem-framing is similar: Looking at a problem from a variety of perspectives lets you uncover new insights and generate fresh ideas.
My favorite phrase they propose is “frame-storming,” which they juxtapose to brainstorming. Brainstorming can produce lots of ideas to solve a problem. Frame-storming encourages lots of ways to identify the underlying challenges.
An example from church life could be around the perennial challenge of recruiting volunteers. A brainstorming session among leaders might produce a few new ways of filling existing program slots. A frame-storming session would ask deeper questions about why people aren’t drawn to give their energy toward a current program and how underlying goals of spiritual formation and transformation could happen in new forms. I think CMC does a pretty good job of frame-storming, but it’s helpful to have the language and, um, framework to better name what we’re doing.
Frame-storming is a good reminder that getting too caught up in solving a problem can be part of the problem. It can apply well beyond the congregation and boardroom.
Joel